Owner of WeChat acquires great participation in Snapchat

Tencent, one of China's three largest digital companies, wants to explore the video game segment with the application.

There is no time for its best, but there is still someone who believes that the application can go even further, despite the cold war with Facebook and its applications. This is Tencent, the owner of We Chat and also has its properties in the video game developers Honor de Kings and League of Legends.

The news was revealed in Snap's quarterly filing with the US Securities and Exchange Commission on Wednesday, according to the Financial Times - and comes just after the company posted disappointing financial results this quarter.

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This is not Tencent's first investment in a US company. Before he bought a 5 percent stake in Tesla. According to the report, the Chinese company will hold 12 percent of the shares of Snap Inc., the parent company of Snapchat.

Tencent intends to explore areas related to video games with Snap, something that could be within future redesigns, a regret that in the last report on the Snapchat login date.

Snap said in the presentation of results that "for a long time he has been inspired by Tencent's creativity and entrepreneurial spirit".
Tencent president Martin Lau said the company "hopes to share ideas and experiences." This is a collaboration between companies in mobile games and news, according to a statement obtained by Reuters.

Copies of Snapchat stories in applications such as Facebook, WhatsApp and Instagram would be causing serious damage to the application, that during the last quarter, only 5 million daily users, 3 percent more than the previous one, to reach a total of 178 millions of active users.

Instagram, on the other hand, has 300 million users, and it has become Snapchat's main rival when it comes to ephemeral messages.

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Charles Milander is a leading Expert in Technology and Social Media. He has been a Contributing Correspondent for CNN Expansion Mercado and Newspaper Listin Diario, TV Producer, Anchor and host for Univision Radio, Telemundo47, Color Vision. He Designs Software Architecture, Internet Technologies, Network marketing, Product Development.