In a won­der­ful Valentine’s Day sur­prise, Fort­nite has intro­duced a new emote inspired by the Rick­rolling meme, and it’s incred­i­ble. It plays part of the actu­al song by Rick Ast­ley, “Nev­er Gonna Give You Up,” and your in-game char­ac­ter dances just like Ast­ley does in the music video.

The emote, called “Nev­er Gonna,” is avail­able in Fortnite’s in-game shop right now for 500 V‑bucks, which approx­i­mates to about $5. You can get a taste of what it looks and sounds like in this tweet from Fortnite’s offi­cial Twit­ter account:

I liked a video on YouTube: Watch How This Bear Made The Unlike­li­est Of Friends

— Fort­nite (@FortniteGame) Feb­ru­ary 15, 2020

The emote is not only notable for being one of the most famous memes ever, but also because, as far as I know, it’s the first Fort­nite emote that’s backed by a well-known song. In late 2018, Epic Games was hit with a num­ber of law­suits that alleged the com­pa­ny stole pop­u­lar dance moves and sold them as Fort­nite emotes, includ­ing one filed by Fresh Prince of Bel-Air star Alfon­so Ribeiro over Fortnite’s inter­pre­ta­tion of the Carl­ton dance.

Most of those law­suits are on pause, and while chore­o­graphed dance rou­tines can be copy­right­ed, indi­vid­ual dance moves can’t. But copy­right pro­tec­tion for songs is extreme­ly well-estab­lished, so Epic has pre­sum­ably licensed Rick Astley’s inter­net-famous hit for this new emote. And that seems to open up a poten­tial world of pos­si­bil­i­ty where oth­er licensed songs are used in the game, too.


Most of the Fort­nite dance law­suits are on pause Fort­nite dance law­suits are bad for copy­right and bad for cul­ture Fort­nite keeps steal­ing dances — and no one knows if it’s ille­gal Image: Epic Games

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