10 Tips for Growing Your Small Business Support System

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No entre­pre­neur works entire­ly alone. Even if you dont have any actu­al employ­ees, you need a great sup­port sys­tem behind you while run­ning your busi­ness. Here are some tips from mem­bers of the online small busi­ness com­mu­ni­ty for man­ag­ing employ­ees, build­ing a social media net­work and more.

Help Employees Find Meaning at Work

If you want to get the most out of your small busi­ness team, it can be a good idea to help them find actu­al mean­ing behind their work. In this Crowd­Spring post, Katie Lundin offers some tips for lead­ers look­ing to inspire their employ­ees.

Learn the Art of Texting Job Candidates

Tex­ting has become a more preva­lent form of pro­fes­sion­al com­mu­ni­ca­tion. And as more mil­len­ni­als and mem­bers of younger gen­er­a­tions enter the work­force, you may have to learn how to text job can­di­dates. Kevin Ko of Job­science shares some tips in a recent post.

Use This Three-Step Formula for Social Media Growth

Grow­ing your social media net­work can be an essen­tial part of grow­ing your busi­ness. But its not always an easy process. If you want to grow your net­work, heres a three-step for­mu­la from Rebekah Radice that you can fol­low. You can also see com­men­tary about the post from the Biz­Sug­ar com­mu­ni­ty.

Consider the Benefits of a Virtual Office

Mod­ern busi­ness­es dont need ded­i­cat­ed office space in order to suc­ceed. But some parts of an office can still be ben­e­fi­cial. So if you have a vir­tu­al busi­ness, you might con­sid­er some of the ben­e­fits of a vir­tu­al office, like the ones list­ed in this SMB CEO post by Neil Dun­can.

See How Top Brands Are Tapping into Live Content

Live con­tent is becom­ing more promi­nent for a lot of brands. So if youre inter­est­ed in get­ting start­ed with live con­tent, it can help to see what some of the biggest brands are doing on those plat­forms. Here, Steve Olen­s­ki of Social Media HQ shares how some top brands are tap­ping into live con­tent.

Avoid These Facebook Marketing Mistakes

Face­book offers great oppor­tu­ni­ties for small busi­ness­es to com­mu­ni­cate with cus­tomers and sup­port­ers. But busi­ness­es have made plen­ty of mis­takes on Face­book as well. Here, Regi­nald Chan of Mar­ket­ing Lancers out­lines six of the top mis­takes that mar­keters make on Face­book. And mem­bers of the Biz­Sug­ar com­mu­ni­ty share thoughts on the post too.

Separate Responsibilities in Content Teams

When man­ag­ing a con­tent mar­ket­ing team, you cant hope to do every­thing your­self. You have to learn how to del­e­gate effec­tive­ly if you want to be suc­cess­ful. In a recent Search Engine Jour­nal post, Alex Moro­zov details how you can spread out respon­si­bil­i­ties among your con­tent team.

Learn From These Holiday Advertising Fails

Mar­ket­ing lessons can come from unlike­ly sources. In fact, some­times it can be ben­e­fi­cial to learn from mar­ket­ing and adver­tis­ing cam­paigns that didnt work. A recent TopRank Mar­ket­ing post by Joshua Nite includes some hol­i­day adver­tis­ing fails that you can learn from.

Keep the Real Meaning of Customer Service in Mind

There are many dif­fer­ent ways to serve cus­tomers. But no mat­ter what meth­ods you use, its always impor­tant to keep the real mean­ing of the term in mind, as Rachel Strel­la of Strel­la Social Media explains. You can also see what Biz­Sug­ar mem­bers have to say about the post here.

Earn Visitors Loyalty with These Psychological Techniques

Get­ting vis­i­tors to your web­site isnt enough to ensure busi­ness suc­cess. You also need to earn the loy­al­ty of those vis­i­tors so you can turn them into repeat cus­tomers. Don­na Moores elab­o­rates in a recent post from Right Mix Mar­ket­ing.

If youd like to sug­gest your favorite small busi­ness con­tent to be con­sid­ered for an upcom­ing com­mu­ni­ty roundup, please send your news tips to: [email pro­tect­ed]

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Life Coach

Charles Milander es un destacado experto en tecnología y medios sociales. Ha sido corresponsal colaborador de CNN Expansion Mercado and Newspaper Listin Diario, productor de TV, presentador y presentador de Univision Radio, Telemundo47, Color Vision. Diseña arquitectura de software, tecnologías de Internet, mercadeo en red, desarrollo de productos.

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